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Customer case study

Olive Group: a connected WMS for brand distribution

Olive Group is an existing Warehouse Zone WMS customer, with positive feedback on time saving and operational efficiency. The focus is practical: keeping warehouse and distribution work connected so teams can spend less time reconstructing what happened and more time moving the operation forward.

FMCG brand distribution

Craig Olive Limited · trading as Olive Group

Craig Olive · Director

Olive Group distributes soft drinks, confectionery and snacks to discounters, independent retailers and wholesalers. This mix of brands and sales channels makes clear stock availability, order handling and pricing information central to everyday distribution work.

Visit the customer website
Give the warehouse and commercial team a clearer view of the same operation.
Workflow illustration, not a photograph of the customer's premises.
Improved processing capacity and accuracy
Better pricing and profit visibility
More organised warehouse processes

Reported in Warehouse Zone's sales presentation. Becsco's figures cover six years; Icestone's cover four years. Historical outcomes have multiple contributing factors and are not independently audited or guaranteed.

Follow the work

A connected operational flow

Workflow illustration—not a customer screenshot or live performance data.

  1. 01

    See stock

    Connect products and warehouse records.

  2. 02

    Prepare orders

    Follow the distribution workflow.

  3. 03

    Coordinate

    Keep warehouse and delivery work connected.

  4. 04

    Review time

    Assess where repeated work can be reduced.

The distribution context

Brand distribution depends on knowing what is available and keeping stock, orders and fulfilment connected. Warehouse Zone provides the operational foundation for those conversations, so the warehouse and office can investigate a record rather than reconstruct a process from separate sheets.

  • Wholesale stock and distribution context
  • Connected operational records
  • WMS customer relationship

Time back for distribution work

Warehouse Zone's account of the customer relationship describes time saved in day-to-day warehouse work and improved efficiency. The sales presentation also reports improved processing capacity and accuracy, better pricing and profit visibility, and more organised warehouse processes. These are qualitative observations about the working relationship and WMS use. For your own implementation, define the repeated tasks you want to improve and agree the baseline and reporting period with your team.

  • Reported time-saving benefits
  • Reported operational efficiency improvements
  • Connected stock and distribution workflows

Explore the fit for your own distribution team

A tailored demonstration can follow the stock, order and dispatch handovers that consume time in your business. Bring a representative product range, order and reporting question. Agree how to measure improvement before implementation rather than borrowing another customer's headline.

  • Warehouse and office handovers
  • Order preparation and dispatch references
  • Your own measures of time and exceptions
“Scaling rapidly with the improved efficiency & accuracy of our system.”
Craig Olive, Director, Olive Group

Customer outcomes and testimonial reproduced from the Warehouse Zone sales presentation. Historical business outcomes have multiple contributing factors; results vary by operation and are not guaranteed.

Take this to your demonstration

Your practical checklist

  • Identify the repeated handover or task you want to improve.
  • Agree your baseline and the reporting period.
  • Use a tailored demo to check the relevant workflow.
Book a workflow-led demo

About this case study

Warehouse Zone sales presentation, customer accounts and Olive Group website. Public websites provide business context; the reported software outcomes and testimonial come from the supplied presentation. Workflow illustrations explain the process and do not represent customer premises or live data.

Explore the connected workflows

See Warehouse Zone in action

Show us how your warehouse works

We will demonstrate the parts of the suite that fit your operation and discuss where a tailored workflow would help.